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NEWS
Public monument or postmodern pastiche? Towering Dubai Frame opens to public
POSTED 03 Jan 2018 . BY Kim Megson
The world’s largest frame has opened in Dubai, offering a surreal and symbolic perspective of the emirate’s architectural landmarks.

The structure, which measures 150m (492ft) high and 93m (305ft) wide, is formed of two towers in Zabeel Park. The towers are connected by a 100sq m (1,076sq ft) bridge located 48 storeys above the ground, from which visitors can observe the surrounding cityscape. At ground level, the resultant rectangle frames towers including the Burj Khalifa – the world's tallest building.

The Dhs160m (US$43.5m, €36.2m, £32.3m) project, called the Dubai Frame, was originally designed by Mexican architect Fernando Donis following an international competition in 2009 – although he has claimed he was pushed aside following the win, with the building redesigned without him.

Elements incorporated since then include the golden-hued exterior, inspired by the logo of the Dubai Expo 2020.

In 2014, Donis warned in an open letter that “the project is being transformed from being non-figurative architecture to an overscale figurative photo frame... That is, from being a modern, public monument to a postmodern pastiche”.

In a recent interview with the Guardian, he said: “They took my project, changed the design and built it without me”, adding “[I] would like it to have been much more subtle, with less décor.”

However, he conceded in the same interview that the result “does precisely what I wanted” and “seems to work on the skyline exactly as we proposed”.

“It is fantastic to see it materialised,” he said.

The Dubai Municipality has previously claimed the Frame will attract as many as two million tourists a year, and a museum on the ground floor has opened showcasing Dubai’s transformation from fishing village to metropolis.

Starting from the mezzanine level, projections, mist effects, smells and motion evoke the feeling of being in old Dubai.

Visitors are taken up to the bridge’s partially glass-floored Sky deck to experience 360-degree views of the present Dubai, with augmented reality activated screens identifying buildings and landmarks.

Finally, they exit via the elevator onto the mezzanine floor and pass through a swirl tunnel with special audio and visual effects designed to create an illusion of time travel taking them into the city 50 years in the future.

A video tour of the new attraction can be viewed below:

RELATED STORIES
Architect upset over Dubai Frame design


Dubai city officials and architect Fernando Donis are at loggerheads following the unveiling of plans for a unique new attraction in Dubai.
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NEWS
Public monument or postmodern pastiche? Towering Dubai Frame opens to public
POSTED 03 Jan 2018 . BY Kim Megson
The world’s largest frame has opened in Dubai, offering a surreal and symbolic perspective of the emirate’s architectural landmarks.

The structure, which measures 150m (492ft) high and 93m (305ft) wide, is formed of two towers in Zabeel Park. The towers are connected by a 100sq m (1,076sq ft) bridge located 48 storeys above the ground, from which visitors can observe the surrounding cityscape. At ground level, the resultant rectangle frames towers including the Burj Khalifa – the world's tallest building.

The Dhs160m (US$43.5m, €36.2m, £32.3m) project, called the Dubai Frame, was originally designed by Mexican architect Fernando Donis following an international competition in 2009 – although he has claimed he was pushed aside following the win, with the building redesigned without him.

Elements incorporated since then include the golden-hued exterior, inspired by the logo of the Dubai Expo 2020.

In 2014, Donis warned in an open letter that “the project is being transformed from being non-figurative architecture to an overscale figurative photo frame... That is, from being a modern, public monument to a postmodern pastiche”.

In a recent interview with the Guardian, he said: “They took my project, changed the design and built it without me”, adding “[I] would like it to have been much more subtle, with less décor.”

However, he conceded in the same interview that the result “does precisely what I wanted” and “seems to work on the skyline exactly as we proposed”.

“It is fantastic to see it materialised,” he said.

The Dubai Municipality has previously claimed the Frame will attract as many as two million tourists a year, and a museum on the ground floor has opened showcasing Dubai’s transformation from fishing village to metropolis.

Starting from the mezzanine level, projections, mist effects, smells and motion evoke the feeling of being in old Dubai.

Visitors are taken up to the bridge’s partially glass-floored Sky deck to experience 360-degree views of the present Dubai, with augmented reality activated screens identifying buildings and landmarks.

Finally, they exit via the elevator onto the mezzanine floor and pass through a swirl tunnel with special audio and visual effects designed to create an illusion of time travel taking them into the city 50 years in the future.

A video tour of the new attraction can be viewed below:

RELATED STORIES
Architect upset over Dubai Frame design


Dubai city officials and architect Fernando Donis are at loggerheads following the unveiling of plans for a unique new attraction in Dubai.
MORE NEWS
Revealed: Opening date for Scotland's first design museum, created by Kengo Kuma
V&A Dundee, Scotland’s first design museum, will open to the public on Saturday 15 September 2018, it has been revealed.
Norwegian brewery partners with COBE to create Stavanger waterfront attraction
Danish architects COBE and Norwegian beer maker Lervig have unveiled plans for a major waterfront visitor centre and brewery in Stavanger, Norway.
Designs revealed for new aquatics centre on an artificial quay in Copenhagen’s harbour
Stunning designs have been revealed for Copenhagen's new Water Culture Centre, which will feature outdoor and indoor pools, waterfalls, harbour baths and sports facilities.
Bayeux Tapestry coming to Britain for first time in 950 years
The Bayeux Tapestry is set to be loaned to a British museum for the first time in nearly a millennium.
More news>
LATEST JOBS
Casino Manager
Landers Recruitment
Salary: £30,000
Location: Manchester, United Kingdom
Director of Operations
WWT
Salary: £78,000 p.a.
Location: Slimbridge, Gloucestershire, United Kingdom
Head of Product Excellence
Legoland
Salary: Competitive
Location: Winter Haven, FL, United States
Customer Insights and Analytics Manager
Merlin Entertainments Group
Salary: Competitive
Location: New York, NY, United States
General Manager
Sea Life
Salary: Competitive
Location: Concord, NC, United States
Duty Manager
Madame Tussauds
Salary: Competitive
Location: Washington, DC, United States



 
 
ADVERTISE . CONTACT US

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Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
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NEWS
Public monument or postmodern pastiche? Towering Dubai Frame opens to public
POSTED 03 Jan 2018 . BY Kim Megson
The world’s largest frame has opened in Dubai, offering a surreal and symbolic perspective of the emirate’s architectural landmarks.

The structure, which measures 150m (492ft) high and 93m (305ft) wide, is formed of two towers in Zabeel Park. The towers are connected by a 100sq m (1,076sq ft) bridge located 48 storeys above the ground, from which visitors can observe the surrounding cityscape. At ground level, the resultant rectangle frames towers including the Burj Khalifa – the world's tallest building.

The Dhs160m (US$43.5m, €36.2m, £32.3m) project, called the Dubai Frame, was originally designed by Mexican architect Fernando Donis following an international competition in 2009 – although he has claimed he was pushed aside following the win, with the building redesigned without him.

Elements incorporated since then include the golden-hued exterior, inspired by the logo of the Dubai Expo 2020.

In 2014, Donis warned in an open letter that “the project is being transformed from being non-figurative architecture to an overscale figurative photo frame... That is, from being a modern, public monument to a postmodern pastiche”.

In a recent interview with the Guardian, he said: “They took my project, changed the design and built it without me”, adding “[I] would like it to have been much more subtle, with less décor.”

However, he conceded in the same interview that the result “does precisely what I wanted” and “seems to work on the skyline exactly as we proposed”.

“It is fantastic to see it materialised,” he said.

The Dubai Municipality has previously claimed the Frame will attract as many as two million tourists a year, and a museum on the ground floor has opened showcasing Dubai’s transformation from fishing village to metropolis.

Starting from the mezzanine level, projections, mist effects, smells and motion evoke the feeling of being in old Dubai.

Visitors are taken up to the bridge’s partially glass-floored Sky deck to experience 360-degree views of the present Dubai, with augmented reality activated screens identifying buildings and landmarks.

Finally, they exit via the elevator onto the mezzanine floor and pass through a swirl tunnel with special audio and visual effects designed to create an illusion of time travel taking them into the city 50 years in the future.

A video tour of the new attraction can be viewed below:

RELATED STORIES
Architect upset over Dubai Frame design


Dubai city officials and architect Fernando Donis are at loggerheads following the unveiling of plans for a unique new attraction in Dubai.
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS